Browsing JEFAS (antes Cuadernos de Difusión) Vol. 3 Nº 5 (1995) by Title

Now showing items 7-8 of 8

    • La praxis legal y ética de la publicidad en el Perú 

      Bardales, Gabriela; Reinoso, Raquel ( Universidad ESAN. ESAN Ediciones, 1995-06-30 )
      Describes and analyzes the evolution of advertising regulation in Peru between 1974 and 1994. It also examines the role of the agencies in charge of enforcing the laws related to the practice of this activity and the ...
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    • Regalo de navidad 

      Fischer, Konrad ( Universidad ESAN. ESAN Ediciones, 1995-06-30 )
      The case presents a qualitative situation that has been developed following the methodology of the classics of economics, i.e., philosophical, from which logic, which laid the foundations of the knowledge of economics, ...
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