Browsing JEFAS (antes Cuadernos de Difusión) Vol. 7 Nº 12 (2002) by Title

Now showing items 1-9 of 9

    • Aprendizaje organizacional en organizaciones profesionales 

      Arbaiza Fermini, Lydia ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      This work examines at the exploratory level formal or informal organizational learning mechanisms that are present in organizations of professionals from the case of studies or law firms. This first approximation results ...
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    • Compañía Minera Malú S. A.: un caso de evaluación de inversiones 

      Mendiola Cabrera, Alfredo; Villanes Vergara, Liz ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      This study addresses the case of a mining company that needs to evaluate the feasibility of a new attractive prospect in the Callejón de Huaylas, department of Ancash, for having estimated gold reserves of 1.4 million ...
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    • Corazón remendado 

      Tateishi Saito, Víctor ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      This work studies the case of a hospital specialized in neurological surgery and how top management in order to improve their services decides to hire three specialized doctors with studies abroad with special considerations ...
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    • La derrota del marketing: ¿realidad o nuevos desafíos gerenciales? 

      Cracco , Etienne ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      As a result of its own research, the exhibitor systematizes the mistakes that companies usually make when applying new marketing strategies. It describes thirteen big mistakes based on the real experience of prestigious ...
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    • Impacto del marco institucional en el desarrollo de las organizaciones empresariales en el Perú 

      Díaz Andrade, Antonio ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      Exploratory research that seeks to identify aspects of the country's institutions that have influenced and influence, positively or negatively, the development of business organizations in Peru. The model designed shows ...
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    • Latinoamérica y la cultura en el siglo XXI 

      Giesecke Sara Lafosse, Margarita ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      This study deals with Latin American culture from the perspective of history and as an essential theme to understand the complexity of the problem of underdevelopment. It examines what is meant by culture, traces the history ...
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    • Noa Industrias S.A.: un caso de éxito en el Parque Industrial de Villa El Salvador 

      Arbaiza Fermini, Lydia ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      The success story about the growth of a small home furniture manufacturing company located in the Industrial Park of Villa El Salvador is shown in this work. In order to ensure customer satisfaction and loyalty models and ...
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    • Pequeña empresa: estrategias sistémicas para el crecimiento de un entorno global 

      Roca Tavella, Santiago; Vargas Becerra, Braulio ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      This article takes stock of the neoliberal essay in Peru and raises the need to promote national growth based on an endogenous vision and a national strategy of systemic competitiveness that enhances the collective effort ...
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    • El rol de la tecnología en la creación de países ricos y pobres : el subdesarrollo en un sistema schumpeteriano 

      Reinert, Erik S. ( Universidad ESAN. ESAN Ediciones, 2002-06-30 )
      This study seeks to show that the dynamics of the Schumpeterian economy, besides explaining the generation of wealth, contains implicit elements of a theory of relative poverty. It aims to explain the role played by ...
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