Browsing by Subject "Journalism industry"
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Fuerza de la competencia en el sector periodístico: el caso de los diarios formales de Lima
(Universidad ESAN. ESAN Ediciones , 1995-12-30 )Applying Porter's methodology of the well-known five competitive forces to analyze the nature of competition, this article seeks to demonstrate that the competitive advantages obtained by the companies are a function of ...acceso abierto