Now showing items 1-5 of 5

    • Calidad total: solución empresarial 

      D'Alessio Ipinza, Fernando ( Universidad ESAN. ESAN Ediciones, 1992-03-30 )
      It presents the fundamentals of the total quality strategy, in the understanding of how beneficial the implementation of this strategy is by generating valuable effects on the entire organization. It summarizes the modern ...
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    • Compañía de productos fritos "Bocaos" Ltda. 

      Angulo Olaya, Myriam ( Universidad ESAN. ESAN Ediciones, 1993-04-30 )
      Family business in the food industry managed by five of nine siblings is experiencing declining sales and rising costs. A board of partners must set new directions and policies for the future. The case begins by describing ...
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    • Conductas elegidas o forzadas a elegir: normas y valores asumidos por los ejecutivos 

      Reynoso Espinoza, Deivit Wilfredo; Arbaiza Fermini, Lydia ( Universidad Politécnica Salesiana, 2023-04-01 )
      This research describes some of the values and norms that business executives use to choose their behaviors in work, social and family environments. Using qualitative methodology, data collection was conducted with the ...
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    • Distribuidores Textiles S.A. (DITEXSA) 

      Valdés Palacio, Armando ( Universidad ESAN. ESAN Ediciones, 1993-04-30 )
      This case study presents the situation of a clothing company with many years of operation that is affected when the entry into the market of department stores, or large retailers, causes changes in the distribution system ...
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    • Incidente de negocios: distribuidor conquistado, venta realizada 

      Solano, David ( Universidad ESAN. ESAN Ediciones, 1995-12-30 )
      This business incident, which lends itself to an eminently qualitative analysis, seeks to illustrate how the marketing mix of a company should be structured, taking into account not only the product to be launched on the ...
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