Browsing by Author "Katsikeas, Constantine S."
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The role of supplier performance in building customer trust and loyalty: a cross-country examination
Paparoidamis, Nicholas G.; Katsikeas, Constantine S.; Chumpitaz, Rubén (Elsevier , 2017-02-24 )Building trust in buyer–seller relationships is a focal issue in relationship marketing. However, there are mixed results concerning the performance outcomes of trust. Also, no attention has been given to linking supplier ...acceso abierto